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France and Croatia Mobile Device Trends in 2018 Q2

Aug 29th, 2018

France and Croatia have a lot more in common than being good at soccer. We looked at their device usage trends through April to June in 2018 and found some interesting information. Let’s review their similarities and differences.

 

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WebRTC Support in Browsers is Growing

Apr 27th, 2018

WebRTC is a project that provides web browsers and mobile applications with real-time communication (RTC) via simple application programming interfaces (APIs). Many browsers have added versions that support WebRTC to allows audio and video communication to work inside the web page.

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The Importance of Knowing Physical Device Dimensions

Apr 24th, 2018

Some of our specific WURFL device detection capabilities identify physical elements of devices (smartphones, tablets, etc.). With this information our customers can pinpoint and target ads to newer devices, or older devices, depending on their desired demographic.

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Changes in Brazilian Smartphone Usage: 2015 Q1 vs. 2018 Q1 Comparison

Apr 24th, 2018

Brazil is a country full of change and increasing global impact, which is why we decided to focus on Brazil for our 2018 Q1 Mobile Overview Report (MOVR). We took a look a the top 10 smartphones and the top manufacturers, then and now, to see what trends we could find over the past three years.

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Average Age of Smartphone in Asia: 2017 Q4

Feb 18th, 2018

In Asia, we broke apart each country’s average age of smartphones for 2015 to 2017. Then, we explored the differences in ages based on the smartphone OS (Android or iOS). In the two separate graphs below, we show the findings. For a more detailed report covering additional continents and countries, please download our 2017 Q4 Mobile Overview Report (MOVR)

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North American Smartphone Price Trends (MSRP) by Country 2017 Q4

Feb 18th, 2018

In North America, we broke apart each country’s average smartphone price (Manufacturer’s Suggested Retail Price, or MSRP) for 2015 to 2017. Then, we noticed the most significant difference in the OS of smartphones (Android or iOS), so we decided to compare MSRP for these countries in two separate graphs below. For a more detailed report, please download our 2017 Q4 Mobile Overview Report (MOVR).

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Most Popular Apple iPhone Launch Results: November to December 2017

Dec 20th, 2017

At the beginning of the iPhone X launch, there were many challenges to get the phone into the hands of consumers, but one thing is for sure, its select consumer group with a higher willingness-to-pay is smaller than that of the

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JPEG 2000 and JPEG XR Support by Browser

Nov 7th, 2017

The majority  (79.42%) of browsers do not support JPEG 2000 image format. Of the browsers that do support JPEG 2000, Mobile Safari makes up the majority with 14.48% share. All other browsers that support JPEG 2000 have less

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Smartphone and Tablet Portrait Orientation Usage 2017 Q3

Nov 7th, 2017

In previous MOVR reports, we explored how frequently phones and tablets were held in portrait orientation (vs. landscape).  In the MOVR 2017 Q3, we broke out Apple devices from Android.

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Apple iPhone 8 Launch vs. Samsung Galaxy S8

Nov 6th, 2017

Comparing the first 39 days after the launch of the flagship smartphones of Apple and Samsung, iPhone 8 and 8 Plus have a slightly faster penetration rate vs. Samsung 8 and 8+. After 39 days, the iPhone 8 Plus had 0.64% and the iPhone 8 had 0.42% of global smartphone usage. Compare this to the first 39 days of the Samsung launch, with the S8 generating 0.40% and the S8+ holding 0.38% of smartphone usage.

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