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AVOD Advertising-Based Video On Demand and Device Detection
Feb 22nd, 2023
As more OTT providers embrace Advertising-based Video on Demand (AVOD) business model, device detection has become a key tool in any video platform’s arsenal. Device detection helps create an optimal viewing experience by providing detailed information about specific devices so that advertisers can target their ads in a much more efficient way.
Read MorePhone Case Device Detection for Smartphone eCommerce
Feb 7th, 2023
A modern phone case ecommerce website needs two things: 1) a fast-loading site, and 2) phone case device detection that identifies smartphone models, including iPhones. Leading phone case vendor eCommerce websites use ScientiaMobile to optimize image images, load their site faster, and detect the exact smartphone model of customers.
Read MoreAV1 Codec Hardware Decode Adoption
Jan 23rd, 2023
AV1 is growing in popularity and receiving support at the software level. But as of the end of 2022, only 2.5% of smartphones have hardware decode support from their device’s chipset. WURFL device detection can help streaming platforms assess the adoption of codecs like HEVC and AV1 among their subscribers’ devices.
Read MoreUpdate: 66% of Chrome Desktop User Agent Strings Already Frozen
Jan 22nd, 2023
UPDATE: Google will freeze mobile Chrome user-agent strings on Feb 2023. Unless you have an accurate device detection solution and user-agent client hints turned on, device detection
accuracy will suffer. Here’s what you need to know.
Foldable Smartphone Adoption 2022
Dec 7th, 2022
How popular are foldable smartphones in 2022? We report on the top foldable smartphones. And which form factor is more popular – clamshell or booklet?
Read MoreAdd Support for User-Agent Client Hints NOW!
Nov 29th, 2022
The User-Agent freeze has started on desktop Chrome and is expected to reach Android mobile devices during Q1 2023. To explain what is going on and to provide next steps to WURFL users, we have interviewed Sriram Sridharan – we call him Sri – Director of Mobile Data Analysis at ScientiaMobile.
Read MoreIs Your User-Agent Parser for Device Detection Not Working?
Sep 8th, 2022
If you use an open-source or home-grown user-agent parser (UA Parser) to identify devices, OS, browsers, or other device information, then
we have bad news. Your accuracy is poor, and freezing user-agent strings will make it worse. Time to switch to WURFL.js.
How Much RAM is in Smartphones?
Aug 24th, 2022
4GB is the most common amount of RAM in smartphones in 2022 Q2. The Mobile Overview Report (MOVR) provides information on most common RAM configuration of smartphones and prices. WURFL device detection can help developers analyze their own user base.
Read MoreiOS 16 Not Compatible with 11% of iPhones in Use
Aug 17th, 2022
Apple’s iOS 16 is currently in beta. This next operating system upgrade for iPhones is scheduled for 2022 Q3. However, not all iPhones will be able to upgrade. Based on the latest data in ScientiaMobile’s Mobile Overview Report, 11% (based on usage) of iPhones will not be compatible with the upgrade.
Read MoreImprove Streaming Video Quality with Device Detection Analytics
Jun 3rd, 2022
Device detection provides a critical solution for streaming video platforms and their Quality of Service (QOS) analytics. WURFL device detection enriches QOS analytics with critical device capabilities that help pinpoint problems with streaming video.
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