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Detect the New iPhone on Your Website

Sep 5th, 2017

The new iPhone is here, and WURFL.js now detects it in the wild!

Apple released the new iPhone in September. Our researchers are already detecting the new iPhone among the more than 2 billion other user agents per month they analyze. If you use WURFL.js, then you will start to see the new iPhone and all other iPhone models. Sign up to get our new iPhone 8 detection here.

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Lessons Learned from Mobile World Congress 2017

Mar 7th, 2017

Effective Mobile Advertising More Important than Ever

A funny thing happened at Mobile World Congress 2017. It stopped being about handsets. Proof? The biggest buzz went to Nokia’s retro 3310.

It started, instead, to be about “getting the current [advertising] ecosystem working as effectively as possible.” The advertising community has stopped holding its breath for a mobile handset to arrive or relying on network providers to introduce new breakthrough technology.

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Device Detection: Apple iPhone 7 Release Trends

Nov 7th, 2016

The anticipation of an Apple release is always palpable among consumers. The excitement, the long line, and the lure of Apple’s iconic and sleek product design command top dollar.

But how does Apple’s iPhone 7 release compare to the usual iPhone release? We found out.

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More Mobile Insights in Google Analytics with WURFL.js

Aug 22nd, 2016

The Google Adwords team recently published a post on how to get better insights into mobile traffic on a web site.

Most businesses see a shift in customer behavior that indicates customers are both more comfortable converting on their mobile devices and are shifting their research to mobile. To understand this better, we have created a new dashboard for you that helps you analyze mobile specific data for your own website.

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5 Steps to Add iPhone Models to Google Analytics with WURFL.js

Aug 19th, 2016

Do you want to add information on iPhone models to Google Analytics? Then check out our infographic and follow the 5 steps below.

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Is Your Responsive Design Working? Google Analytics Will Tell You

Aug 18th, 2016

Responsive web design has become the dominant method of developing and designing websites. It makes it easier to think “mobile first” and to create a website that is viewable on mobile devices.

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Growing Device Intelligence From The Cloud

Jul 21st, 2015

Since our inception back in 2011, we had a vision for device intelligence from the Cloud. Early on, we launched our WURFL Cloud product. It offers a client (which we have recently open-sourced – see here) that provides easy access to an always-updated WURFL DDR (see video).

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How to Test Offline With WURFL.js

Jun 22nd, 2015

WURFL is a framework that provides device detection capabilities to web sites written in a variety of languages and platforms. WURFL is based on a server-side engine that is available both through a cloud service and as an on-premise configuration. WURFL.js is simply the JavaScript front-end that makes the backend engine available in HTML browser pages.

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jQuery is mobile? Detect Mobile Devices with WURFL.js and jQuery

Apr 30th, 2015

There is no need to explain how awesome jQuery is. It is the Go-To place for developers looking for tools. However, when it comes to browser and device detection, jQuery comes up short. A common question for jQuery is mobile device detection.

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