Posts with tag: 'adaptive'

Adaptive Design vs. Responsive Web Design: RWD Pundits Come Full Circle






Luca Passani, CTO @ScientiaMobile, January 2017 I had not blogged for some time, but listening to a conversation that involved Ethan Marcotte and Karen McGrane the other day inspired me to hit the company web log with a new post. The reason for this is because I heard something that I consider big. Very big. Ethan and Karen are two venerable authorities when it comes to the topic of Responsive Web Design (RWD). Plus, they have real experience with web projects, including mobile web, for large enterprises. This is why, when they speak, taking notice is often a good idea. […]

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Are You Ready For Google’s Mobile-Friendliness Rankings? Lessons From The Top 10,000 Sites






  “Mobilize or die” – Ian Carrington (Google) April 21, 2015 is the date when Google starts updating their search algorithms to consider “mobile friendliness” in the ranking of sites. This means that site owners who have not implemented a strategy for adapting their site and content for mobile devices will be ranked lower than sites that are optimized. This change is radical and will have impact on all mobile searches, in all languages, globally. Google goes as far as recommending site owners to use Responsive Web Design (RWD). In addition to RWD, Google itself implements both Adaptive Delivery and dedicated […]

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Introducing WIT: the WURFL Image Tailor






Introducing WIT: the WURFL Image Tailor by Luca Passani, CTO @ScientiaMobile “If you are out to describe the truth, leave elegance to the tailor.” – Albert Einstein “You cannot fashion a wit out of two half-wits.” – Neil Kinnock Resizing images is not a new concept by any stretch of the imagination. Those who, like me, have been involved with the mobile web since the WAP era, are very familiar with the problem of not sending 200kb pictures to phones that could only handle 10kb XHTML-MP pages. This post on the WMLProgramming mailing list is a good example of the […]

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