NY Times cites WURFL analysis of Facebook’s in-App browser

NY Times cites WURFL analysis of Facebook’s in-App browser

NY Times Technology writer Farhad Manjoo wrote in his article:

“Facebook now derives the vast majority of its revenue from mobile ads. Its sales are growing at a breathtaking clip. People now spend more time on the Facebook app than doing anything else on their phones. Facebook’s embedded web browser — which opens if you click a web link from within the Facebook app — is now used to access nearly as many web pages as the included web browsers on Android and iOS, according to a report by the research firm ScientiaMobile.”

Read the entire article here.

NY Times Facebook AppWebview MOVR

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This information is free and published – along with other useful information – in our quarterly MOVR report.

WURFL’s is_App_Webview capability can help you identify App-embedded browsers like Facebook’s. If you need real-time identification, check out WURFL InFuze for enterprise grade device detection.