Blog

iPhone Model Detection in Google Analytics Infographic

Jan 18th, 2017

Learn how to add iPhone Model Detection to Google Analytics in 5 Steps

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Adaptive Design vs. Responsive Web Design: RWD Pundits Come Full Circle

Jan 13th, 2017

Luca Passani, CTO @ScientiaMobile, January 2017

I had not blogged for some time, but listening to a conversation that involved Ethan Marcotte and Karen McGrane the other day inspired me to hit the company web log with a new post. The reason for this is because I heard something that I consider big. Very big.

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Secrets of Black Friday: Sneak Peek

Dec 19th, 2016

This Black Friday and Cyber Monday saw a different level of mobile E-Commerce traffic than last year. Most notably, the average mobile engagement on E-Commerce sites was higher overall as well as beginning Black Friday peak traffic a few days earlier.

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5 Cosas Principales que Debe Saber Sobre los Usuarios Móviles en México

Dec 6th, 2016

1. Mayor uso de teléfonos inteligentes (Smartphones)

   En comparación con los Estados Unidos, México tiene un porcentaje más alto de usuarios de teléfonos inteligentes que los EE.UU en un dos por

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Using Smartphone Price in E-Commerce and Advertising

Nov 30th, 2016

WURFL is adding more features, accuracy, and speed to their WURFL device intelligence solutions. Currently, we have a new WURFL capability that provides the price of the device at date of the of device release. This new capability is named MSRP (Manufacturer’s Suggested Retail Price).

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Accuracy of our Device Intelligence

Nov 30th, 2016

“We know every device that has a browser on the planet.”
-Krishna Guda, Co-Founder & CEO

When it comes to identifying mobile traffic for our customers, we pride ourselves in maintaining industry-leading accuracy of approximately 99 percent. But we don’t stop here. We are constantly improving and advancing our detection software to give our customers the most used mobile and tablet identification to optimize their users mobile experience.

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This Holiday Season, Convert More Mobile Traffic into Sales

Nov 29th, 2016

The holiday season is right around the corner and more shoppers will shop on their smartphones or tablets than physical retailers for the first time ever. M-commerce sales will account for the bulk of holiday purchases totaling more than $67 Billion.

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Use HAProxy to Load Balance by Smartphone or Tablet

Nov 28th, 2016

HAProxy provides flexible and scalable software-based load balancing. And now with the WURFL InFuze for HAProxy module, you can quickly inject WURFL’s device intelligence into HAProxy’s load balancing logic.

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Top 5 Things to Know about Mexico’s Mobile Users

Nov 8th, 2016

1. Higher Smartphone Usage
Compared to the U.S., Mexico has a higher percentage of smartphone users than the U.S. by two percent. However, when we compared the amount of tablet usage, Mexico was slightly behind the U.S. by two percent. Overall, Mexico and the U.S. have a very similar form factor with almost no feature phone usage.

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Device Detection: Apple iPhone 7 Release Trends

Nov 7th, 2016

The anticipation of an Apple release is always palpable among consumers. The excitement, the long line, and the lure of Apple’s iconic and sleek product design command top dollar.

But how does Apple’s iPhone 7 release compare to the usual iPhone release? We found out.

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