Blog
Recent Posts
Embracing Enterprise: WURFL is now a Certified Module for NGINX Plus
May 18th, 2017
At the beginning of my professional career I was a staunch supporter of Open Source. As a young engineer, I had no budget, I was not supposed to have a budget, and I had been trained by my years in college to do things without a budget. After all, why use money on projects when using time to hack things together was so much cheaper?
Read More
Load Balance for NGINX with WURFL InFuze
May 17th, 2017
NGINX provides flexible software-based load balancing. And now with the WURFL InFuze for NGINX Plus module, you can quickly inject WURFL’s device intelligence into NGINX Plus’ load balancing logic.
Read More
Update API and XML files: The Oxygen of Device Detection
May 9th, 2017
Device detection is like oxygen for the mobile internet. It keeps your site and advertisements optimized and well analyzed. And, like oxygen, once you have it, you might forget it’s there. Unfortunately, that oxygen can get stale and unless you continue to take deep breaths, your performance will suffer. That’s why you should make sure you regularly update API and device data for you device detection solution.
Read More
Israel Smartphone Usage: 2017 Q1
Apr 25th, 2017
Israel’s smartphone usage follows several larger global trends. For example, the Samsung Galaxy S5 is the country’s most popular phone, with 7% of smartphone usage. The S5 is rather old in smartphone terms. This age points to larger issues with Samsung’s recent launch of the S8. The S7 and S7 Edge (both at 5%) are growing and are the next most popular Android devices.
Read More
Img Srcset: Are You Resizing Your Images For The Mobile Web?
Apr 25th, 2017
Over-sized image payloads slow down the web – particularly on mobile devices.
Read More
Smartphone Price and Your Website: User Demographics
Apr 25th, 2017
Smartphone Price: Instant Economic Demographic
A website using WURFL device detection can instantly learn a user’s smartphone price. This info is one of the few economic indicators that a website can instantly discern about a customer.
Read More
Samsung Galaxy S8 vs. iPhone 8: What Is At Stake?
Apr 25th, 2017
To say much is at stake in the launch of the Samsung Galaxy S8 and the next iPhone launch is a huge understatement. Particularly for Samsung. After their debacle with the Note 7 with its fires and eventual recall, Samsung needs a win.
Read More
53% of Mobile Site Visitors Abandon if it Takes More Than 3 Seconds to Load Page
Mar 27th, 2017
According to a recent Google study, more than half of mobile visitors will leave if the website takes longer than three seconds to load. And one in two mobile visitors expect their page to load in less than two seconds.
Read More
Lessons Learned from Mobile World Congress 2017
Mar 7th, 2017
Effective Mobile Advertising More Important than Ever
A funny thing happened at Mobile World Congress 2017. It stopped being about handsets. Proof? The biggest buzz went to Nokia’s retro 3310.
It started, instead, to be about “getting the current [advertising] ecosystem working as effectively as possible.” The advertising community has stopped holding its breath for a mobile handset to arrive or relying on network providers to introduce new breakthrough technology.
Read More
Top E-Commerce Lessons Learned from 2016
Jan 19th, 2017
In 2016, we have learned quite a bit about how mobile traffic uses their devices for online shopping and E-Commerce transactions. Using our MOVR data we have learned a number of valuable lessons for 2017.
Read More
